Ebooks have come a long way since the Kindle was first introduced ten years ago. Back then, an ebook was simply an electronic version of its printed counterpart you could view on an e-reader or ...

As far as lead magnets go, an ebook is a great one. A well-written, well-designed, optimized ebook can be an enticing appetizer for your audience. It’s a complete example of your brand voice, ...

Marketers have a tough act to juggle these days: Amidst having to keep up with the latest trends and technologies, you’re also expected to be a pseudo-mind reader that deeply understands and can ...