When you start your system, first, it performs the checksum test of the BIOS. If the checksum test is incorrect, it is assumed that the BIOS is corrupt and the hidden ...

AI is breaking the old playbook for brand discovery, and most B2B CMOs admit they’re not ready for what comes next. The post 62% of B2B CMOs not ready to compete against AI-enabled companies: report ...

We’ve all learned tough lessons over the past two months -- most oriented toward our health and well-being, but also about the health of our businesses. The core of those learnings is the impact a ...

Namita Tiwari is a marketing expert and business strategist with 21 years of experience with top technology players across the globe. While the technology stack for marketers is growing, the ...

In 2026, CMOs must align brand, AI, digital transformation, and marketing execution with organizational change for measurable growth.

When you disconnect your computer’s power supply from the wall, it jumps in to save your BIOS or UEFI settings in your motherboard’s CMOS-RAM (Complementary Metal-Oxide-Semiconductor). But even the ...

Since I last ran a reader Q&A a few weeks ago, I’ve received another compelling question. Reader Robert has an older Emachines desktop that recently developed a problem: “I installed a driver updater ...

If your brand has problems, a pitch is the equivalent of throwing a cup of water on a forest fire, argues Harbour’s Mick Mahoney. If the numerous pitches in progress are a gauge, there appear to be a ...

CMOS stands for Complementary Metal Oxide Semiconductor. It is a small battery that provides a continuous power supply to the CMOS chip. A CMOS chip stores BIOS settings. When a CMOS battery dies, you ...