More than 40 percent of all new product ideas fail to reach their profit objectives, which can make lenders and business veterans skeptical about new product ideas. A business case for a new product ...

Opinions expressed by Entrepreneur contributors are their own. I’m writing this the day after a two-day planning meeting for Palo Alto Software. It was the start of the company’s annual planning cycle ...

As a proud Harvard Business School alum, I am partial to case studies as an instructive tool to understand dynamics in management, innovation, investment or attention. Each Friday, I’ll select a few ...

Opinions expressed by Entrepreneur contributors are their own. While it’s been established that B2B businesses often benefit from content marketing, one type of content leads the way to more ...

Harvard Business School Professors Lynda M. Applegate and Suraj Srinivasan have authored "Newsweek: Driving a Digital First Strategy", a Harvard Business School case study that details how CEO Dev ...

Koffi and Yao Assoua and their driver stood together in the back of the arrivals hall at Félix-Houphouët-Boigny International Airport. Though trying to maintain their dignity, the two brothers ...

If you’re leading your team through big changes, this episode is for you. In early 2015, Microsoft’s senior leaders were facing a set of difficult decisions. The firm had been struggling to innovate ...