While the concept of online retailers using videos to boost sales has been around for years, Flipkart hopes this strategy ...

Flipkart Video, the OTT video streaming platform by e-commerce giant Flipkart, and Republic Media Network, have announced a strategic partnership to make Republic TV and Republic Bharat’s live ...

Welcome to the era of the live stream. Up until a few years ago, real-time streaming any live experience required a decent-sized investment (financially, strategically and emotionally) to produce ...

Live streaming has become a big part of social media. And now, it is time to start making it a big part of your content marketing strategy.

Flipkart India Pvt, the e-commerce giant owned by Walmart Inc, is using social videos and livestreams to convert young consumers spending a lot of time on their smartphones into loyal customers ...